The shopping experience: Having professional staff readily available to help makes a lot of difference!!! When you purchase something at Strobepro, you are not only getting the item but honest advice: I wanted to buy the other version of this kit (the one that includes LED lights) and after a short conversation they guided me and helped me decide for this other one. So, at the end of the day, I saved around $100 and my product photography job was completed successfully. Without compromising any quality. About the Product Photography kit: The item works as advertised, I added a small box at the bottom as a way to avoid the lower lip of the zippered cover to be in my frame. Things to consider: If you know how to fold a Reflector, then you will know how to install this portable kit. It takes a twist of the wrist and a little bit of practice. Not rocket science at all. I've only used it with the white backdrop, which had to be steamed prior to the session, in order to avoid wrinkles. I'm guessing the other colours will have to go through the same.